Goals

A goal is a page or an action you want to count: visits to your contact page, clicks on your phone number, a form started. Goals read the data you already collect, so a new goal applies to your whole history at once. They are set up under Settings, Goalsand read on Analytics, in the Goals panel, which shows each goal's visitors, leads and completion rate.

Add a goal

Click New goal, pick the type and give it a name:

• Page visit: enter the page path, and choose Exact path or Path contains.
• Event: choose the action: a phone number click, an email address click, a WhatsApp click, a chat widget click, a form started, a custom event from your own markup, an outbound link click or a file download. Optionally enter a value to match, exactly or as a fragment; leave it blank to count every event of that kind.

You can have up to 50 goals. Edit or delete one from its row.